loading
loading
  • No results for "%{searchText}"
Free Standard Shipping on All Orders
free returns. buy with confidence
step inside the world of hair

step inside the world of hair

What do you really know about hair? Hair is not a static, physical thing. It’s a dynamic, constantly moving structure. Step inside the real world of hair with us and lets go deeper than anyone has been able to before…until now. 

Read More

For years, traditional cosmetic chemistry was the hair world’s answer to damage. It was a band-aid solution, that was covering up the problem instead of correcting it. Until now, haircare products have fallen into two categories: conditioning treatments that coat hair in superficial hydration and sheen or repair treatments that work to patch damage like internal glue, offering temporary results. 


When hair gets damaged, the keratin chains that make up the inner structure of hair strands become weakened and break. For context, there are billions and billions of keratin chains in a single strand of hair. When these are damaged, hair’s core structure responsible for elasticity and strength becomes compromised and as a result it loses its resiliency and shine (or the look and feel of healthy hair). 


Our answer to that is our special bioactive peptide, K18Peptide™. Traveling deeper into the inner layers of hair than traditional repair products, our revolutionary peptide is just the right size and makeup to fit in and reconnect those broken keratin chains. And because our peptide is a bit of an overachiever, as a result of this reconnection, any disturbed disulfide bonds are also re-conformed. 


You’ll see above that traditional bond repair products stop short of reaching the deepest level of hair’s inner structure, and that’s ok, because their primary job is to fix broken bonds closer to surface level. What we discovered after many year of biotech research though, is that hair’s core strength doesn’t come from bonds at all. You might be going “wait, really?” Really. 


There’s been a lot of talk about bonds (disulfide bonds in particular) in the haircare industry in the last 10 years. And we mean A LOT. But this conversation isn’t getting to the root of the problem. Bonds aren’t what we need to be talking about when it comes to solving the challenge of hair looking and feeling its best. 


Stay with us here. When hair undergoes chemical processing like bleaching, the keratin chains responsible for making up hair’s core structure break. Bonds are also disturbed, but more on a surface level. When you rebond them, the impact is also only surface level, ignoring the breakage happening deeper in the hair’s inner cortex. Damage must be repaired and impacted on a much deeper level to return hair to that like new feeling. It is imperative to repair the broken keratin chains as this is what contributes to hair’s overall strength and elasticity. 


Bonds, as a result, should only play a supporting role in the story of hair health. Keratin chains, the star player, are responsible for driving hair’s strength, softness, smoothness, and bounce. Think about it this way, maybe you have a car with lots of dents. Sure, it’s not pretty, but a dent doesn’t mean the engine is broken. In the same way, if the engine goes out or isn’t maintained, fixing a dent on the outside of your car won’t matter much. You can have the nicest car or hair exterior in the world, but it doesn’t matter if the inner engine is broken. Our revolution is about taking the conversation beyond hair looking good to being about creating healthy hair from the inside out, which is what makes it look and feel oh so good. 



 

previous Previous

recommended products

Leave-In Molecular Repair Hair Mask 50mLLeave-In Molecular Repair Hair Mask 50mL
leave-in molecular repair hair mask
Rated 4.7 out of 5
Based on 5613 reviews
4-minute leave-in treatment to reverse hair damage
View Leave-In Molecular Repair Hair Mask 50mL product
Leave-In Molecular Repair Hair Mask 5mLLeave-In Molecular Repair Hair Mask 5mL
leave-in molecular repair hair mask
Rated 4.7 out of 5
Based on 5613 reviews
4-minute leave-in treatment to reverse hair damage
View Leave-In Molecular Repair Hair Mask 50mL product
Pro Distribution Partners

Hair professionals can shop wholesale at the following distributors. Professionals within the US will also be able to shop directly from K18hair.com starting early 2021! Check back again soon for updates as we continue to expand globally.



Questions? Email us at hello@k18hair.com

Paramount Beauty Supply
USA
Salon Services Pro
USA
Salon Service Group
USA
Salonwax Pro
USA
Premier Beauty Supply
USA
Launching Soon
Ozdare - Australia
AU
 
Launching Soon
American Crew Ltd. - New Zealand
NZ
 
Launching Soon
PlayGround - Hong Kong
HK
 
Launching Soon
Session Map - Sweden
SE
 
Launching Soon
Cyprus
CY
 
Launching Soon
Belgium
BE
 
Coming Early 2021
Canada
CA
 
Coming Early 2021
Czech Republic
CZ
 
Coming Early 2021
Finland
FI
 
Coming Early 2021
France
FR
 
Coming Early 2021
Germany
DE
 
Coming Early 2021
Ireland
IR
 
Coming Early 2021
Italy
IT
 
Coming Early 2021
Netherlands
NL
 
Coming Early 2021
Norway
NO
 
Coming Early 2021
Singapore
SG
 
Coming Early 2021
Taiwan
TW
 
Coming Early 2021
UK
UK
 
Coming Early 2021
thank you for visiting!

You are now being redirected to an official partner website for this region where you can shop K18 Hair.

Changed your mind? Go back.

00:00
Blackfire Tracking
subscribe + save 15%
healthy hair on your schedule
Pick your K18 + how often you want to replen.
We’ll send you a heads up before every delivery.
You’re in charge. Change the way you pay, skip a shipment, or cancel anytime.