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meet K18

We’re a biology-first brand breaking the rules on haircare. Beloved by the PRO stylist community and at-home users in 100+ countries, with 20+ billion TikTok views and 25+ prestigious awards, our growing lineup of intentional, biotech-backed haircare is all about unlocking next-level expression for all.

our mission

We believe hair is everything. It’s a canvas for confidence. It’s a conduit for art. It fuels our identity. We are on a mission to liberate you from the constraints of modern haircare and empower you with science to unlock a fearlessness in self-expression that wasn’t possible without damage...until now

our company culture

f*ck the hierarchy

We don't have an open book, we are rewriting the book as we go. Together. All key business decisions and changers are communicated to our team regularly. We trust everyone on this mission with the information and decisions needed to benefit our entire business.

keep it moving

We never stop raising expectations. We never stop questioning. Wen ever stop, period. We push ourselves to grow and innovate as we constantly look toward the next big, unexpected thing. Plus, we we're hair freaks, obsessed with immersing ourselves in the world, the routines, and the business of rewriting haircare. We work in dog years and every second matters.

break the mold

We don't conform. Everything we do, we do because we believe in it. If we don't love something, we won't do it. Ever.

live with gratitude

We exist to lift our community. We are about our people: internally, externally, and around the globe. We want our people to be as excited about this haircare crusade as we are and to us, the real success is seeing our community have an idea, hair-changing, or life-changing experience with one of our products.

keep the spirit

We don't focus on what's broken–we focus on how we can fix it and we come up with a game plan. We create a positive, uplifting space where anything is possible, because as we've learned with science, the right attention to detail, grit and a rebellions attitude, we can make the seemingly impossible possible.

“It is said that it takes a whole orchestra to play a symphony, and that's true at K18."
-Suveen Sahib,
Co-founder and CEO of K18

Ready to join our orchestra?
Pro Distribution Partners

Paramount Beauty Supply
USA
Salon Services Pro
USA
Salon Service Group
USA
Salonwax Pro
USA
Premier Beauty Supply
USA
Launching Soon
Ozdare - Australia
AU
 
Launching Soon
American Crew Ltd. - New Zealand
NZ
 
Launching Soon
PlayGround - Hong Kong
HK
 
Launching Soon
Session Map - Sweden
SE
 
Launching Soon
Cyprus
CY
 
Launching Soon
Belgium
BE
 
Coming Early 2021
Canada
CA
 
Coming Early 2021
Czech Republic
CZ
 
Coming Early 2021
Finland
FI
 
Coming Early 2021
France
FR
 
Coming Early 2021
Germany
DE
 
Coming Early 2021
Ireland
IR
 
Coming Early 2021
Italy
IT
 
Coming Early 2021
Netherlands
NL
 
Coming Early 2021
Norway
NO
 
Coming Early 2021
Singapore
SG
 
Coming Early 2021
Taiwan
TW
 
Coming Early 2021
UK
UK
 
Coming Early 2021
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