K18’s PRO service should be the first step in any salon visit. Part of what makes the K18PEPTIDE™-powered service so effective is its universality. When we say “freedom of expression for all hair types,” we mean it. 

“Everybody experiences some type of environmental damage that needs repair,” notes Eric Vaughn, hair stylist and owner of REV Salon in Dallas. That means everyone needs damage repair for their healthiest hair transformation. 

K18 PRO service is at the heart of the K18 experience. We tapped Claudia Franco, our very own hair science + technique educator, to get her POV on what makes the PRO service a non negotiable.

“Working on a strong, clean canvas ensures more predictable service results—whether it's a haircut or a color or any type of service,” she says.

Thanks to the strength that the K18PEPTIDE™ provides in just 4 minutes, the color corrections Claudia specializes in are focused on artistic expression, without having to worry about jeopardizing hair health. Sometimes this involves five different steps, between color extractors and different rounds of bleach. Starting with the PEPTIDE PREP™ PRO chelating hair complex, hair is reset for a more vibrant, even color, restored bounce and shine, and improved product effectiveness. By using the PRO-exclusive molecular repair mist, she’s able to reset damage as she works. Finishing her services with the molecular repair mask means that Claudia can bring hair back to neutralized and optimized pH—leaving clients with stronger, smoother, bouncier hair than before. 

And the end result for Claudia? The ultimate confidence that her creativity will always have the strongest canvas. Interested in your own PRO service experience? Use our Global Salon + Service Locator to find a certified K18 PRO near you.