Questions, answered.

Apply a small amount of product to the crown area and around spots on your head. With AirWash™, less is more when applying the product.

In addition to absorbing oil, K18 Airwash actually makes your hair feel clean and doesn't leave a starchy feeling or white cast residue.

In addition to absorbing oil, K18 AirWash makes hair feel clean, weightless, and fresh, as if you just took a shower. It smells good without being overpowering and doesn't leave a starchy feeling, white cast, or any residue.

The K18 hair mask is a highly concentrated leave-in treatment powered by the K18PEPTIDE that works at the molecular level to restore strength and elasticity, reversing hair damage in just 4 minutes.

Unlike traditional heat protectants that only sit on the hair surface, K18 HeatBounce uses patented technology that penetrates into the hair cortex to protect hair from the inside out, delivering deeper protection.

Apply K18 HeatBounce section by section by spraying the product onto towel-dried hair before styling, raking it through, and rubbing a small amount into the ends. You can also spray a little bit more heat protectant as you use heat tools.

A biopolymer in the formula creates a protective layer on the hair to help prevent metals and minerals from reattaching during subsequent washes.

No, K18's precision violet technology neutralizes existing brassiness without overtoning or staining.

K18 TripleBright removes up to three months of brass from hard water in a single wash.

While most purple shampoos only neutralize brassiness with violet pigment, K18 TripleBright works in three ways: removing hard water brass buildup, neutralizing brassiness without staining, and helping prevent future mineral reattachment.

No, K18 TripleBright keeps hair bright for multiple washes without drying it out.

K18 TripleBright is a foam.

The mask reverses damage from bleach, color, heat, and chemical services.

Apply between 1 and 3 pumps maximum, as the formula is highly concentrated.

Shampoo your hair and skip applying conditioner so the mask can work effectively.

No, the formula is super light and hydrating so the hair doesn't feel weighed down, but rather bounces.

Apply by spraying the product onto sections of hair, raking it through, and rubbing a little extra onto the ends.

With K18 AirWash, less is more. Its silica bead technology absorbs natural oils without leaving a starchy feeling or white cast residue, allowing you to use much less product than traditional dry shampoos.

No, the formula is super light and hydrating, so it will not leave your hair feeling weighed down.

Yes, adding the conditioner to your routine is a great step to help bring dull, dry, and lifeless curls back to life.

Yes, the conditioner works to enhance your hair's natural shine.

You can get a deeper level of protection by applying the DAMAGE SHIELD conditioner after using the K18 mask on your hair.

K18 PEPTIDE works to replenish any protein that is lost during washing.

It does not weigh hair down because it is free of silicones and waxes that can build up over time.

K18 DAMAGE SHIELD conditioner provides protective shielding on the hair for up to three days.

K18 DAMAGE SHIELD conditioner protects hair against daily damage from styling, environmental aggressors, and UV rays.

No, the formula is super light and hydrating, so it protects your hair without leaving it feeling weighed down.

It can shield hair for up to 3 days.

Yes, it enhances your natural shine.

Yes, adding the DAMAGE SHIELD conditioner after applying the mask provides a deeper level of protection.