Aug 11, 2026
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featured, people
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hair science
Myth Busting 08: Swimmer’s hair
You may have heard of swimmer’s hair—the dry, brittle, and even green afterma...
about Myth Busting 08: Swimmer’s hair
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products
FUNdamentals 23: Your Shampoo Questions, Answered.
You know what's FUN-damental? When your product works. We'll be breaking down...
about FUNdamentals 23: Your Shampoo Questions, Answered.
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people
We C You 09: Pro tips for washing curly + coily hair
Tackling hair wash routines with curly–coily PRO expert, Alifia
about We C You 09: Pro tips for washing curly + coily hair
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products
FUNdamentals 21: Our shampoos are color-safe, here’s how...
You know what's fun? When your product works. We'll be breaking down key info...
about FUNdamentals 21: Our shampoos are color-safe, here’s how...
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hair science
We C You 08: Metals + minerals on curly–coily hair
Addressing metal + mineral buildup with curly–coily PRO expert, Alifia
about We C You 08: Metals + minerals on curly–coily hair
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hair science
Myth Busting 07: “Bad ingredients”
Today we’re talking ingredients. The good, the bad, and the unexpected-actual...
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products
FUNdamentals 20: Which shampoo do I use?
You know what's fun? When your product works. We'll be breaking down key info...
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products
FUNdamentals 19: Our detox removes metals too, here’s why…
You know what's fun? When your product works. We'll be breaking down key info...
about FUNdamentals 19: Our detox removes metals too, here’s why…
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hair science
We C You 07: Will alcohols dry out my curly–coily hair?
Addressing alcohols with curly–coily PRO expert, Alifia
about We C You 07: Will alcohols dry out my curly–coily hair?
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products
FUNdamentals 18: Only 18 ingredients needed for your best clean
You know what's fun? When your product works. We'll be breaking down key info...
about FUNdamentals 18: Only 18 ingredients needed for your best clean
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hair science
Science Class 12: pH part II
We love pH. And not just because we’re science nerds but because in so much o...
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products
K18 FUNdamentals 17: Next-level hair renewal? it’s biomimetic
You know what's fun? When your product works. We'll be breaking down key info...
about K18 FUNdamentals 17: Next-level hair renewal? it’s biomimetic
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