K18 Hair Care Blog

The Exciting Science Behind AirWash™

How genome mapping helped us reinvent dry shampoo that’s vegan, cruelty-free + environmentally friendly.

And how K18 uses them to create never-before-seen benefits optimized for your hair’s biology.

What is genome mapping and how does it fuel the formulation of more effective beauty products—sustainably?

How K18’s intentional formulation means fewer ingredients, fewer steps, and fewer resources required.

Discover the science-backed ways to keep them at bay

The science behind understanding ingredients—even (seemingly) complicated biotech ones.

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